Branding for UK businesses

Branding that reflects the business you’ve become.

We help UK businesses that sell to councils and corporate buyers stand out and look like the safe pair of hands they are.

Rated 5 stars on Google
Secure Horizon website mockup
GuardTec Security van livery
Heartlands Group children's guide

Why branding matters

First impressions count.

Most of the businesses we work with are brilliant at what they do but not sure how to show it. Buyers judge you on your website, your tender documents and even your van graphics long before they meet you. So we listen properly, cut through the noise and give your brand a proper facelift, so people choose you with confidence.

01

Look the size of the contracts you want

Nothing raises questions like a brand that looks tired and outdated. Your business deserves to command attention and stand up against the competition.

02

Say clearly what sets you apart

Messaging is all about clarity. We take the time to understand what it is you do, translating that into branding that reflects your services and attracts the right buyers.

03

Stay consistent everywhere

High-quality guidelines, print and templates, so every touchpoint is instantly recognisable as yours and builds trust.

Choose your route

Three ways we build brands.

Established and outgrown your brand

Brand Therapy

Your business has grown and your brand hasn’t kept up. We look at your competitors and your target market, then design a new brand identity and website together, around the business you are today.

Chosen by:

Heartlands Group website and children's guide
Open Flame BBQ moodboard

Branding only

Brand Identity

We build your brand properly, with strategy, concepts, a full identity and guidelines. Our brand identity package is for established businesses whose website is doing its job and who just need the brand to catch up.

The Swans Promise website on desktop and mobile

STARTUP BUSINESSES

Kickstart

For new businesses on a budget that want to look professional from day one. 2 packages to choose from – live in one to three weeks.

Brands we've built.

Brand Therapy

Brand Therapy

Brand Therapy

Brand Identity

How we work

Every brand starts with your business, not a mood board.

Step 1

Discovery

Your business, your market, your competitors and the buyers you want to reach.

Step 2

Strategy

Positioning and messaging that give the design a clear job to do.

Step 3

Identity

Concepts, then a full identity refined with you and shown in real-world mockups.

Step 4

Roll-out

Guidelines and every file handed over, with support as the brand goes into use.

Side by side

What's the difference?

Established businesses

Brand Therapy

Your brand and website, rebuilt together in one project.

  • In-depth brand strategy and positioning
  • Full visual identity
  • Full brand guidelines
  • Real-world mockups
  • Full service website
Explore Brand Therapy

New or existing businesses

Brand Identity

A brand built properly, keeping the website you have.

  • Brand strategy and positioning
  • Full visual identity
  • Full brand guidelines
  • Real-world mockups
  • Website (not included)
Explore Brand Identity

Getting off the ground

Kickstart

The essentials to look professional from day one.

  • Logo and brand essentials
  • Mini style guide
  • Website, up to five pages
  • Brand strategy and positioning (not included)
  • Real-world mockups (not included)
Explore Kickstart

Not sure which fits? Tell us about your business and we’ll recommend one honestly.

“

“You've been the most amazing and inspiring support and really added value to how we show up! Loving our brand!”

Gill Graham, Cargyll

Branding FAQs

If your business is established and both your brand and website feel out of date, Brand Therapy. If you need a proper brand but your website can wait, Brand Identity. If you are just starting, Kickstart. If you are unsure, tell us about your business and we will recommend a route forward.

A logo is one part of a brand. A brand identity also covers your colours, typefaces, imagery, tone of voice and the guidelines that keep them consistent. Buyers judge the whole thing, so a strong logo used inconsistently can still make a business look smaller than it is.

Yes, it is most of what we do. Our rebranding work is for established businesses whose brand no longer matches the size or quality of the company. Brand Therapy covers a complete rebrand with a new website; Brand Identity is a rebrand for businesses keeping their current site.

Yes. Every branding project starts with strategy: who you sell to, what they need to believe about you and how you compare with competitors. That positioning shapes the design, so the brand is built to win the work you want rather than just look different.

Yes, many clients do that. The website is then built around the brand we created together.

Our Kickstart package covers the bare essentials for a new business: a simple logo, one page mini style guide and a small website. Brand Identity and Brand Therapy are larger, more in depth projects which include brand strategy, several logo design concepts, full brand guidelines and real-life mockups, and are designed for larger businesses.

No. We are based in Pershore and work with businesses in Worcester, Pershore, Evesham, Malvern, Bromsgrove, Redditch, Tewkesbury and the Cotswolds, and with clients across the UK.

Not sure where to start?

Tell us about your business and we’ll recommend the right step honestly, even if it’s the smaller one.

Prefer to talk now?

We’ll usually be in touch within the hour.