Case study · Brand Therapy · Security
A nationwide home security provider had outgrown its name and identity. Our Brand Therapy package gave the business a brand new look, new website and roll-out documents to match their evolved services.
The situation
Since 2009 the business had grown from fitting locks into a nationwide service for victims of crime, vulnerable residents and patients being discharged from hospital and in need of a safe adapted environment.
“24-7 Locks” described the business it used to be. It was moving from B2C to B2B – the name sounded like an emergency locksmith, not a trusted partner for safeguarding and adaptations.
Before and after
What we did
Strategy, identity and website rebuilt together, so everything launched as one.
01
Workshops with the leadership team on their services, their buyers and where the business was heading.
02
A clear position for a trusted safeguarding and adaptations partner, and the move from 24-7 Locks to Secure Horizon.
03
A new identity and a website that explains every service clearly to commissioners, referrers and residents.
04
Brand guidelines and the documents the team needed to keep the brand consistent internally including templates for tenders and pitches.
“The documents were great, thanks, exactly what we were looking for. This should help our team move forward with the rebranding internally.”
Paul Hentrich, Managing Director, Secure Horizon
Brand Therapy rebuilds your strategy, identity and website together, around the business you are today.
Brand Therapy | Three websites
A brand as serious as its contracts, now rolled out across its group of companies.
Web design
A website for a security and risk consultancy working worldwide.
Brand Therapy | Design Partnership
A considered refresh for a therapeutic care provider.
Tell us where your business is now and where you want it to be. We’ll usually come back within the hour with honest advice on what you need.
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