CASE STUDIES

From generic security company to specialist, trusted brand built for growth

Working with Guard Tec Security

When Guard Tec Security came to us, they had five years of solid reputation behind them and big ambitions ahead.

GuardTec Security had built a strong track record and were scaling into a modern, technology-led operation powered by AI, mobile CCTV, and drone surveillance. But their brand and digital presence weren’t keeping pace making it harder to win the large contracts their capabilities deserved.

We worked with them on a full Brand Therapy transformation: redesigning their logo, developing a cohesive visual identity, building a website that speaks directly to high-value clients, and creating real-world mockups to bring the brand to life across every touchpoint. We also produced brand guidelines to ensure consistency across the business as it grows.

The work didn’t stop at launch. We continue to support Guard Tec on an ongoing basis producing brochures, marketing materials, and creative assets as their business evolves.

'Vicky and Adam were excellent to work with, and the website design and new logos are fantastic. Getting a lot of great feedback. We are now contracting with Olive Tree Creative to handle other branding across our group of companies. Thanks a lot, guys, and we look forward to a long working relationship with you.'

Consistent Support

Delivering a bold, credible brand for a security business ready to scale

At the heart of Guard Tec’s rebrand is a clear strategic hook: technology-led security that larger clients can trust. We used this positioning to drive every creative decision — from the new logo and brand identity through to the website and collateral — ensuring the brand communicates professionalism, innovation, and reliability at every touchpoint.

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